California requires retailers to create ‘gender-neutral areas’ for kids

A recently passed California law will fine retailers who carry children’s items if they do not create “gender-neutral” departments for kids, the Daily Caller reported Monday.

Beginning January 1st, 2024, any retailer, with at least 500 employees across all locations, offering children’s products, must create a special section where both boys’ and girls’ items are marketed together .

“A retail department store that offers childcare items or toys for sale shall maintain a gender neutral section or area, to be labeled at the discretion of the retailer, in which a reasonable selection of the items and toys for children that it sells shall be displayed, regardless of whether they have been traditionally marketed for either girls or for boys,” reads AB 1084, signed by California Governor Gavin Newsom in October.

The bill claims that marketing boys’ and girls’ products separately is “more difficult for the consumer” and “incorrectly implies that their use by one gender is inappropriate.”

“Unjustified differences in similar products that are traditionally marketed either for girls or for boys can be more easily identified by the consumer if similar items are displayed closer to one another in one, undivided area of the retail sales floor.

“Keeping similar items that are traditionally marketed either for girls or for boys separated makes it more difficult for the consumer to compare the products and incorrectly implies that their use by one gender is inappropriate.”

Retailers which do not comply will be fined an initial $250 fee and $500 for every subsequent violation.

California lawmakers have been targeting children this year with gender ideology legislation.

In September, Newsom signed AB1078, a law granting the state a monopoly on education and requiring schools to integrate sexual disorientation in their curricula.

Previously, schools boards were free to remove material from curricula they deemed objectionable. But the new law requires the boards to first seek permission from the California School Boards Association (CSBA) before removing any materials.

Those materials are also now required to include indoctrination about sexual disorientation and how those who suffer from gender dysphoria have contributed to society.

“This bill would revise the list of culturally and racially diverse groups to instead include materials that accurately portray the contributions of people of all gender expressions and the role and contributions of LGBTQ+ Americans,” reads the legislation. “The bill would also require that every instructional material adopted by a governing board include proportional and accurate representation of California’s diversity in the categories of race, gender, socioeconomic status, religion, and sexuality.”

California’s public schools currently have the lowest literacy rate in the nation and are saturated with teachers who have been indoctrinated with Critical Race Theory (CRT), an ideology which divides children by the color of their skin. Minority children are taught that they are naturally disadvantaged at the hands of white children, who are born guilty of oppression.

California’s AB1078 is an example of what renowned psychiatrist Dr. Mark McDonald calls “centralized education.”

“Centralized education, controlled by a centralized government, led to the transformation of education into indoctrination,” says Dr. McDonald, saying that education systems operate on “a concerted effort to indoctrinate children with leftist ideology and corrupt them with sick, perverse, and abusive lies.”

“For those who see education as a means to a different end—instilling basic knowledge, critical thinking skills, and good values into the minds and character of American children—the government school system has become an enemy, one so dangerous that the only way to fix it is to destroy it,” says Dr. McDonald.